Church Communications 101

About Course

Develop a communications strategy for your church that stands the test of time.

Regardless of aesthetic trends, the newest social platform, and whether or not Twitter survives this decade, this course will teach you comm strategies that transcend any specific platform, design, or trend.

You’re going to learn how to communicate to your church and set up structures in such a way that you’re getting more volunteers, greater volume of giving, more connect cards filled out, and be constantly building towards a church culture that understands at all times what your church is aiming to accomplish.

HOW ARE WE GOING TO DO THAT?

  • Figure out your church’s audience
  • Address three big church comm problems and provide strategies to solve them
  • Show you how to develop a church comm strategy

This is foundational training for any church.

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What Will You Learn?

  • Develop a communications strategy for your church that stands the test of time.
  • Get more signups, ministry attendance, and buy-in from your church.

Course Content

Lessons

  • 1. Introduction
    01:30
  • 2. The Binary Church
    04:59
  • 3. Problem #1: Overload
    04:49
  • 4. Strategy #1: The Pyramid Model
    09:06
  • 5. Problem #2: Consequences & Promises
    00:00
  • 6. Strategy #2: Storytelling Marketing
    00:00
  • 7. Problem #3: No One is Listening
    00:00
  • 8. Strategy #3 – Central Hub
    00:00
  • 9. Bringing It All Together
    00:00
  • 10. Developing Your Communication Strategy
    04:41
  • 11. How to Prioritize Ministries & Events
    00:00
  • 12. 3 Bad Examples of Church Communications
    00:00
  • 13. 3 Good Church Communications Examples
    00:00
  • 14. Conclusion
    00:00

Audio Files

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